In the context of changing political and economic situations in the world, the experts of TKMInternationalConsulting foresee possible soon return of foreign businesses in Russia giving them recommendations for the efficient strategy of resumption of the commercial activity on the Russian market, notably focusing on the trademark protection.
According to the statements of Russian government officials and business experts, the most common challenges for the foreign brands upon returning to the market are:
• competitors renting vacant retail spaces for several years ahead
• government requirements regarding store location areas
• pricing policy requirements favoring Russian brands
• need to updating the trademarks and fighting patent trolls
• increased volume of counterfeit products
Since the topic of brands returning to the Russian market and the resumption of activities by companies that have left this territory is actively being discussed at the moment, TKM will keep you updated on the developments.
To follow our news and stay informed on the topic of foreign brands protection on the Russian market subscribe our channels:
LinkedIn https://www.linkedin.com/company/tkm-ic
Our experts’ articles: https://tkm-ic.com/news-en
Contact us for consultations on strategic consulting and legal support of trademarks to forecast and minimize risks, maintain reputation, and overcome difficulties occurring during #re-entering the market:
client-service@tkm-ic.com
+7 (495) 540 44 57
Sources: https://pravo.ru/story/257487/
https://www.cnews.ru/news/top/2025-02-24_usloviem_vozvrashcheniya_inostrannyh
According to the statements of Russian government officials and business experts, the most common challenges for the foreign brands upon returning to the market are:
• competitors renting vacant retail spaces for several years ahead
• government requirements regarding store location areas
• pricing policy requirements favoring Russian brands
• need to updating the trademarks and fighting patent trolls
• increased volume of counterfeit products
Since the topic of brands returning to the Russian market and the resumption of activities by companies that have left this territory is actively being discussed at the moment, TKM will keep you updated on the developments.
To follow our news and stay informed on the topic of foreign brands protection on the Russian market subscribe our channels:
LinkedIn https://www.linkedin.com/company/tkm-ic
Our experts’ articles: https://tkm-ic.com/news-en
Contact us for consultations on strategic consulting and legal support of trademarks to forecast and minimize risks, maintain reputation, and overcome difficulties occurring during #re-entering the market:
client-service@tkm-ic.com
+7 (495) 540 44 57
Sources: https://pravo.ru/story/257487/
https://www.cnews.ru/news/top/2025-02-24_usloviem_vozvrashcheniya_inostrannyh